Quality and personal excellence are two key elements of your
personal brand. The degree to which you fully embrace the importance of these
elements is communicated to others on a continuous basis and is incorporated
into others’ vision of who you are (i.e. the personal brand that you broadcast).
Those who are fully aware of this fact can definitely
undertake action to broadcast a personal brand that elevates their
professionalism through conscious focus on quality and personal excellence.
Here are 14 things that impact the quality of your personal
brand:
Every e-mail
message you send to someone else.
Every voicemail
message you leave for someone.
The voicemail
message others hear when they try to reach you.
Your e-mail
“signature.”
Any and all social
media profiles you have on networking sites online: LinkedIn, Twitter,
Facebook.
Every written
deliverable you submit to anyone else – report, analysis, memo, white paper,
article, newsletter, letter, brochure.
Any presentation
you make in front of anyone else.
Every business
card you hand out to someone else.
The manner in
which you greet a stranger or anyone else you meet for the first time.
The manner in
which you present yourself physically – your style of dress and grooming.
Every conversation
you have with another person.
The quality of the
people you “hang around with.”
The role you play
in community and professional organizations.
The degree of
kindness and compassion you communicate to others in every interaction you
have.
Each of the above activities represent an opportunity to
communicate a high level of quality and personal excellence. Missing the beat
on any one of these activities represents a chink in your chain of successfully
offering a consistent message of your commitment to quality and personal
excellence.
Take an inventory of how well you are broadcasting your
personal brand elements of quality, excellence, and professionalism through all
of the above activities. Commit today to a personal program of continuous
improvement.
In today’s market, there is no question the personal brand
elements of quality and personal excellence are more important than ever. The
value you add to your employer, your clients, your professional network, and
your personal network will be significantly enhanced through relentless
attention to these elements.
source: careerealism
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